Independent product studio · Singapore

Small tools for
everyday annoyances.
Small tools
foreveryday
annoyances.

We solve the small things, so you have more time and energy for the bigger ones.

What should we eat?
When should I leave?
MakanDNA Decide less. Eat sooner.
Bazi Map How do you fit with a place?
ENUVI Quietly useful.
✓
Little thing handled Leave in 12 min
✦ ✦

Products

Things we're making.

Different ideas, same rule: make everyday life a little easier.

REFINING 01

MakanDNA

Can't decide what to eat? Spin.

Narrow the choices. Let the wheel make the final call.

Open MakanDNA ↗
BUILDING 02

ENUVI

AI that's there when you need it. Quiet when you don't.

A physical companion designed around low-friction everyday help.

Follow the build ↗
EXPERIMENT 03

Bazi Map

Explore how you and a place click.

A different lens on where you might live, work and recharge.

Explore the idea ↗

What we notice

The little problems matter.

Most friction doesn't arrive as one giant problem. It's dozens of tiny decisions, reminders and annoyances nibbling at your attention.

Those are the kinds of things we build for.
What should we eat?
When should I leave?
Did I forget something?
Would I actually like living there?
?

Neon Lab

Things we're trying.

Building, testing and occasionally throwing things away.

01
✦
IDEAIs the annoyance real?
02
⌁
BUILDINGMake the smallest useful thing.
03
◌
TESTINGDoes it actually help?
04
↑
LIVEEarn its way out of the Lab.

Not every experiment needs to become a product. The useful ones earn their way out of the Lab.

01

Useful beats impressive.

02

Simple beats bloated.

03

Make life easier.

Purpose at the centre.The dot is our reminder: every idea needs a reason to exist.

About

MadeByNeon is an independent product studio in Singapore.

We build small digital and physical products around one question:

Can this make everyday life a little easier?
About MadeByNeon ↗

Collaborate

Got an idea worth building?

MadeByNeon is open to commercial collaborations — from useful apps and digital products to practical ideas that deserve a sharper first version. Tell us what you're trying to solve, and let's see if there's a fit.

Let's talk ↗